It seems like every year, more and more people choose to
follow the entrepreneurial path that has guided my life. Here are a few thoughts on the subject:
• We have a
small group up here in Fremont County called Entrepreneurs Anonymous. We try to meet each month in Lander or
Riverton and we talk about how to run a small business.
One of the guys who has started his
own company told this story at a recent meeting: “Our little business is very
small operation by any means of comparison. Yet it is truly an example of
Wyoming entrepreneurship.
“Not long ago,
an agent for the IRS came by and wanted to talk about how we are paying people
in our little company.
“I told him
that we have one seasonal part-time employee who delivers my products. We pay
him a nice hourly rate and a bonus for any special sales he generates.”
“Any other
employees?” the agent asked.
“Then I told
him about the mentally-challenged guy who also works here.
“He works
about 18 hours a day. He even works most weekends and almost every Sunday
morning. He only makes about $1 per hour
but I make it up to him by letting him have all the Scotch whiskey he wants and
he even gets to sleep with my wife occasionally.”
“Hmmm,” The agent replied. “That is
the guy I need to talk to. Where can I find him?”
The
businessman looked him in the eye, paused and said: “That would be me.”
• Every so
often the folks at the Lander office of Central Wyoming College ask me to teach
a non-credit class on entrepreneurship.
And modestly,
I must admit it always fills up and the grades they give me are pretty darned
good.
It pretty much
involves all my years of owning businesses and starting businesses from
scratch. I have been doing it since a
teenager and am closing in on a 50-year anniversary of that first enterprise.
Funny, though,
when I started doing this class I spent most of the time talking about business
success. It did not take long to realize
that a portion of my program called “stinkers and clinkers” was the most
memorable lesson they yearned to hear more about.
This was a
list of poor business decisions I had made or a recitation of just plain bad
luck that can haunt you when you are a small businessperson. You know, events
like a big competitor coming to town or a national recession.
It is still
painful to recount some of these experiences but it appears that budding
entrepreneurs were really tuned in to hear about them.
• Most of my
life has been involved in the publishing business and that always involved
selling advertising to small businesses.
These folks became loyal customers and dear friends.
And their
seasonal suffering became my suffering, too.
How
frustrating can it be to operate a thriving business in a small town for
decades and then have a big-box chain store come into the region and take away
all the profit? It happens all the time.
The
longest-running business in Wyoming history, the Baldwin Store in Lander, was
pretty much a casualty of that trend. It
also did not help when Wyoming and Lander were hit by the worst depression in
their history in the 1980s.
Most of the
owners of small, local businesses need to be celebrated. They are my heroes. And they are vanishing.
We also
celebrate the local owners of national franchises like Ace Hardware, Taco
John’s, Gamble’s and stores like this.
Although they are part of a national team, they are locally-owned and
they suffer through the ups and downs like everyone else.
My admiration
for retailers swells when you realize they are sort of trapped in their
buildings. At least in my book business,
I can go all over the area selling my wares.
• After
decades now of big box chain stores and huge malls, it is funny to me to see a
resurgence of the tiny retail outlet, at least in some highly populated
places.
We were in
Dallas last month and one of most successful retail areas was an area populated
by tiny little stores surrounded by fashionable coffee shops, restaurants and
pubs.
Although literally every stick and
every brick in that place was designed and built from the ground up. When it
was done, it looked like a small town Main Street. Amazing.
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